Every now and then innovation takes a wrong turn, and Casa Herradura's el Jimador brand -- a so-called "NEW MIX" ready-to-drink authentic tequila
cocktail might just be a living example of that fact.
There are three NEW MIX cocktails that will be made available: Spicy
Mango Margarita, the Paloma (the most popular tequila cocktail in
Mexico), and the Margarita (the #1 requested cocktail in the U.S.). Each of the el Jimador NEW MIX cocktail comes ready-to-drink in a
12-ounce can and is 5% alcohol by volume (similar to most beers).
What next, Mahi-Mahi's in your company's vending machine? Something about being able to buy a margarita in a soda can kinda diminishes it's role as a cool cocktail to get at the bar. Casa Herradura, just because you can doesn't necessarily mean you should.
[source]